Until the advent of talking pictures, cinema had been referred to as silent. To compensate for the absence of sound, films were punctuated by numerous ‘intertitles’ containing a fixed text, interspersed among the sequences of moving images. Intertitles could be hand-painted on thick paper or glass plates, using brushes or round-tipped nibs, by teams of letterers capable of producing up to 100 cards a day. Yet today we know almost nothing about these technically gifted craftsmen. However, at the end of the 1910s, in the United States, the name of a technician occasionally appeared in the film credits: that of Victor Vance, a letterer associated with the Warner Bros. studio. His distinctive style of lettering, constant over the years, was based on a virtuosic use of the brush. Considered a ‘title-artist’, he also wrote in 1930 an article on how to paint intertitles. This account sheds valuable and precise light on the methods used to produce intertitles and the way these objects were viewed at the time. Written by Julien Van Anholt and edited by Alice Savoie and Jérôme Knebusch in the Poem Pamphlet series.

ARTEM, which stands for Art, Technology and Management, is an original initiative set up by the École nationale supérieure d'art et de design de Nancy, ICN Business School and Mines Nancy. It combines the creation and the integration of new technologies with a managerial, strategic, economic and legal perspective. By crossing cultures – of the scientist or engineer from Mines Nancy, that of the manager from ICN Business School, and that of the artist or designer from the École nationale supérieure d'art et de design de Nancy – the Artem Alliance invites students to think outside the box by plunging them into the heart of issues and logics that are a priori far removed from their field of excellence. The exclusive custom typeface was commissioned successively between 2007 and 2017. The main idea and concept of Artem's graphic identity lies in the shared use of an exclusive typeface. Rather than stamping documents, it is a shared voice that speaks through the typeface. With a linear, pragmatic design based on Johnston (Edward Johnston, 1916), it has the distinctive feature of mixing capitals and lower case letters. Known as unicase (a single typographic case), the capitals of the acronym ARTEM blend in as small capitals among the lower case letters. There is no real set of capitals. The typeface is available in five weights: Thin, Light, Regular, Bold and Black. It is designed for headlines and short texts, where the design is as visible as it is readable. It is used throughout the Artem campus, for signage and on-screen and printed documents. See also the extension Artem Bureau on this website.

Koch Grotesk is the newest revival of Neuland by Rudolf Koch, designed by Edvinas Žukauskas and Jérôme Knebusch and published by Poem for Neuland’s centenary in 2023. It is the most faithful to Gebr. Klingspor’s products and includes one separate font for each of the nine original sizes. The appearance is rough, especially when comparing multiple sizes. One notices that the characters in each size are not enlarged or reduced versions of the same master. Koch wrote, ‘the inventor of the form and the maker of the punches were united in one person. The typeface was created without a previous draft on paper, from the mass of metal and the [punchcutter’s] tool, as a sculptural task.' Koch Grotesk also includes a tenth font with lowercase letters. For the first time, this tenth font gives designers access to Gebr. Klingspor’s never-released Neuland lowercase and their matching uppercase. Koch Grotesk was accurately redrawn based on the archives at Klingspor Museum Offenbach and Hessisches Landesmuseum Darmstadt. Only few, necessary glyphs have been added, and the font names correspond to the point sizes and original German terms. 10% of licence purchases are deposited each year as flowers on Koch's grave.

‘La page projetée. Livres fictionnels au cinéma’ [The projected page. Fictionnal books in movies] is a pedagogical project led by the Institut Page at ESAL Metz, in collaboration with Léo Coquet, Elamine Maecha, and the institute's students. We analyzed existing films that feature fictional books – books that appear only on screen and were never actually edited or published. These books are often reduced to their physical appearance as cinematic props, typically limited to a cover. Yet they actively contribute to the narrative and, in some cases, even extend it. The research project was presented during The 2024 Biennale Exemplaires in Valence and a one-day symposium in Metz, featuring Agatha Masa, officeabc, Alice Planes, and Pierre Leguillon. This event was promoted via social media and a printed poster. A (filled) popcorn cup was handed out at the entrance of the symposium, with the program printed on it.

Nouveau is a playful Jugendstil typeface based on a modernist design. Sometimes qualified in German speaking regions as Künstler-Grotesk – ‘Artist Sans Serif'– the typeface gathers different Art Nouveau forms found in architecture, furniture or art and transposes them into one harmonizing design. The typeface is characterized by wide capitals in many variants paired to slightly condensed minuscules with a generous x-height. Five weights range from hair strokes to a robust medium. The six styles (Crocus, Dahlia, Gingko, Nenuphar, Rose, Thistle) are arranged from the most quiet to the most expressive letter­forms. A variable font assembles all styles in one and makes them accessible through a weight and an exclusive flora axis. Nouveau was designed by Jérôme Knebusch and Philippe Tytgat and published in 2022 by Poem. It was initially created as an all-caps custom type for the École de Nancy, the Art Nouveau museum in France.

One hour conference about four typeface projects: Instant, Almost, Triennale and Nouveau. Given at Fonts & Faces symposium #9 curated by Simon Renaud. Video recording link below.

The remarkable edition of Das Blumenbuch [The Flower Book] was published several times between 1929 and 1942, from small pocket book editions to precious volumes and portfolios, involving many collaborators, printers and publishers like Mainzer Presse, Ernst-Ludwig-Presse in Darmstadt and Insel-Verlag, Leipzig. Rudolf Koch, explains in a letter that he ‘collected [flowers] at random and without any particular aim. I ketched only the ones which grew in and around Offenbach … This collection is intended to give people a taste of summer while it is winter.’ One member of Koch’s ‘Werkstatt’, the young Fritz Kredel, engraved most of the 250 drawings in pear wood. Online lecture given at ANRT Nancy. With rare and unpublished material from the Klingspor Archives. Courtesy Klingspor Museum, Offenbach am Main. Video recording link below.